About
Fabulous Copy

You Deserve To Have Compelling Messaging

That Brings In More Clients

I'm sure you aspire to be a successful professional who is confident about your company's marketing. To do that, you need effective copy that brings in more clients. But if your marketing messaging isn't convincing leads to take the next step, that can be problematic.

I understand how you may feel frustrated and stuck by content that doesn't get much traction! You deserve to have fabulous content that complements your high-quality products and services.

Being a Certified StoryBrand Guide means I can help you create a brand narrative and effective messaging, using the proven StoryBrand framework that's helped thousands of companies.

I'm also a Certified SEO, UX (User Experience), and Sales Enablement Copywriting Specialist through AWAI (American Writers & Artists Institute). All of this training has increased my ability to transmute complex topics into simpler, bite-sized pieces that are easy to relate to.

Craig outdoors upstate NY

Besides all of this fabulous training, what makes me very different than others?

Well, in my previous life,I founded and managed a natural foods brokerage company for over 30 years called Evergreen Fancy Foods. We started from nothing and eventually reached $2.5 Million in annual sales.I sold Evergreen successfully in January 2020! Why am I telling all that? Because I get what it means to be a business owner.

That's why I enjoy helping other businesses so much!
Here's How I Can Help

In 3 Simple Steps

1
Schedule your free Discovery Call with me.
2
We work together to create your custom Brand Narrative we call your BrandScript.
3
From the BrandScript, I create compelling content that will grow your business.

So, request a Discovery Call. With my guidance, you will stop feeling stymied and discouraged about your marketing messaging. Instead, I'll help you craft a powerful, memorable message your audience will identify with...and you'll see your income and impact take off!

"Craig produces crisp, clean copy that is super readable and scannable. Exactly what agencies are looking for in a freelance copywriter!"
Miriam Bookey | Program 11
Who I Work With

Most Frequently

I consider myself more of a copywriting generalist than working in only one specialty niche or industry. But there are certain kinds of businesses I like working with best: